Influencer Tracking Tool
for Links, Codes & Revenue

Link Tracking is a powerful feature that monitors KPIs through short links. This advanced tracking method allows you to measure the effectiveness of your marketing campaigns and influencer partnerships.

Code Tracking is a powerful feature that monitors revenue KPIs through the use of discount codes. They must be applied in the shopping cart during the checkout process of the online shop. This action links the purchase to the creator based on the creator's assigned discount code, thus enabling detailed performance analysis. It's important to note that Code Tracking requires an active Shopify connection. This integration allows for seamless code generation, assignment, and data collection, providing you with accurate insights into their revenue metrics and marketing ROI.

UTM parameters are URL tags that track the effectiveness of online marketing campaigns. They identify traffic sources by capturing data such as the campaign's source or medium. Find a list of all available UTM parameters here. You can also create your own custom parameters.

Code Tracking needs discount codes that can be redeemed in Shopify. In our tool, these discount codes are connected to a shop, specifically a Shopify store. Consequently, discount codes require a shop connection. Link Tracking, on the other hand, doesn't rely on discount codes. Links can be created independently, without the need to assign a discount code, therefore eliminating the need for a shop connection.